About Salty & Lit Co.

Hey there! I'm Logan Wilkins, founder of Salty & Lit Co., and I believe we're called to be the salt of the earth – preserving what's good, adding flavor to life, and making a real difference in the world. Just like salt enhances everything it touches, our faith should transform how we approach every aspect of our lives, including our health and fitness journey.

When Jesus called us to be salt, He wasn't looking for perfection—He was calling us to be authentic, impactful, and present. That's why I'm in the trenches with you, navigating the challenges of honoring both body and spirit. Some days, my saltiness feels more potent than others. The scale doesn't always show the numbers I'd like, and sometimes, my prayers are more desperate than victorious. But just as salt doesn't lose its essential nature, our calling remains constant.

Through Salty & Lit Co., I'm living out what it means to be both salt and light – preserving truth while illuminating the path for others. This isn't about superficial transformations or quick fixes. It's about maintaining our spiritual saltiness through daily choices, showing up when motivation is low, and believing that every small step forward seasons the world around us.

What sets our community apart is our understanding that being "salty" isn't about perfection – it's about influence. We're learning together how to:

  • Season our struggles with God's truth, letting His strength preserve us through challenges

  • Create habits that enhance both our spiritual and physical wellness, just as salt brings out the best in food

  • Find joy in being a preserving force in a world that needs authentic Christian witness

  • Transform our approach to health by viewing it through the lens of our calling to be salt and light

When I'm not working on my own wellness journey or seeking wisdom in Scripture, I'm creating content that reflects our fundamental role as salt and light in the world. Some days, that means celebrating small victories; other days, it's about remaining steadfast even when we feel like we've lost our flavor.

I believe God hasn't called us to be salt only after reaching some ideal fitness level – He's called us to be salt right now, in every circumstance. At Salty & Lit Co., we embrace our role as preservers and enhancers of truth, letting our faith season everything we do.

Join me in this journey of becoming both saltier and brighter, one faithful step at a time. Together, we're proving that when we embrace our calling as salt of the earth, we can preserve what matters most while influencing others for God's glory.

Let's get Salty & Lit – seasoning the world with faith and fitness, one day at a time!

"Rooted in truth, growing in grace, blooming where planted."